{"id":1212,"date":"2026-09-22T12:09:33","date_gmt":"2026-09-22T15:09:33","guid":{"rendered":"https:\/\/admin.eesc.usp.br\/fomento\/?p=1212"},"modified":"2026-09-22T12:09:33","modified_gmt":"2026-09-22T15:09:33","slug":"webinar-marketing-digital-e-aquisicao-de-clientes-para-negocios-inovadores-anprotalks-sebraetec-ni","status":"publish","type":"post","link":"https:\/\/admin.eesc.usp.br\/fomento\/?p=1212","title":{"rendered":"Webinar Marketing Digital e Aquisi\u00e7\u00e3o de Clientes para Neg\u00f3cios Inovadores &#8211; AnproTalks Sebraetec NI"},"content":{"rendered":"<p>Na pr\u00f3xima quinta-feira, dia <strong>24\u00a0de setembro, \u00e0s 10h<\/strong>, a Anprotec realiza o webinar <strong>&#8220;Marketing Digital e Aquisi\u00e7\u00e3o de Clientes para Neg\u00f3cios Inovadores&#8221;<\/strong>, promovido em parceria com o Sebrae.<\/p>\n<p>Com foco nas fichas 2 e 3 (Opera\u00e7\u00e3o e Tra\u00e7\u00e3o), a capacita\u00e7\u00e3o abordar\u00e1 <strong>estrat\u00e9gias de marketing digital, produ\u00e7\u00e3o de conte\u00fado e aquisi\u00e7\u00e3o de clientes para neg\u00f3cios inovadores<\/strong>, dentre as quais aparecem constru\u00e7\u00e3o de presen\u00e7a org\u00e2nica, fundamentos de m\u00eddia paga e m\u00e9tricas de marketing \u2013 como Custo de Aquisi\u00e7\u00e3o de Clientes (CAC) e Valor do Tempo de Vida do Cliente (LTV).<\/p>\n<p><strong>Participam do webinar:<\/strong><\/p>\n<p><strong>F\u00e1bio Trindade <\/strong>\u2014 fundador da Saaut \u2013 Sales, Business &amp; Growth Authority<\/p>\n<p><strong>Dra. Renata Thi\u00e9baut <\/strong>\u2014 pesquisadora do Think Tank ABES<\/p>\n<p><img decoding=\"async\" class=\"an1\" draggable=\"false\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/17.0\/1f4c5\/32.png\" alt=\"\ud83d\udcc5\" data-emoji=\"\ud83d\udcc5\" aria-label=\"\ud83d\udcc5\" \/> <strong>24\/09 | 10h<\/strong><strong><br \/>\n<\/strong><img decoding=\"async\" class=\"an1\" draggable=\"false\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/17.0\/1f4bb\/32.png\" alt=\"\ud83d\udcbb\" data-emoji=\"\ud83d\udcbb\" aria-label=\"\ud83d\udcbb\" \/> Webinar via Zoom (acesso exclusivo para inscritos)<\/p>\n<p><a href=\"https:\/\/airtable.com\/appZiCRDIJDbg9g3L\/shrYFSNPTgiec6i86?utm_medium=email&amp;utm_campaign=anprotalks_sebraetec_ni_-_email_de_divulgacao_marketing_digital_e_aquisicao_de_clientes_para_negocios_inovadores&amp;utm_source=RD+Station\" target=\"_blank\" rel=\"noopener\">Inscreva-se aqui.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na pr\u00f3xima quinta-feira, dia 24\u00a0de setembro, \u00e0s 10h, a Anprotec realiza o webinar &#8220;Marketing Digital e Aquisi\u00e7\u00e3o de Clientes para Neg\u00f3cios Inovadores&#8221;, promovido em parceria com o Sebrae. Com foco nas fichas 2 e 3 (Opera\u00e7\u00e3o e Tra\u00e7\u00e3o), a capacita\u00e7\u00e3o abordar\u00e1 estrat\u00e9gias de marketing digital, produ\u00e7\u00e3o de conte\u00fado e aquisi\u00e7\u00e3o de clientes para neg\u00f3cios inovadores, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1212","post","type-post","status-publish","format-standard","hentry","category-eventos"],"_links":{"self":[{"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/posts\/1212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1212"}],"version-history":[{"count":1,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/posts\/1212\/revisions"}],"predecessor-version":[{"id":1213,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=\/wp\/v2\/posts\/1212\/revisions\/1213"}],"wp:attachment":[{"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/admin.eesc.usp.br\/fomento\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}